Exclusive: Former CBS TV VP on the MSNBC Spinoff
NTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.
Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Jeremy Murphy.
As MSNBC prepares to separate from NBC News and become part of Comcast’s new entity, SpinCo (recently named Versant), the network is undertaking significant structural changes. This includes establishing new offices in Manhattan and Washington, D.C., signaling a move toward operational independence. The Washington Post
In New York, MSNBC plans to maintain its presence in Manhattan, though it’s unclear whether it will remain at 30 Rockefeller Plaza or relocate to a new facility. In Washington, D.C., the network is setting up a standalone bureau at 400 North Capitol, the same building housing NBC News operations. These expansions are part of a broader effort to build an independent news operation, including hiring over 100 journalists and establishing separate newsgathering teams.
However, these investments raise questions about financial sustainability in a challenging media environment marked by cord-cutting and declining cable viewership. While Comcast asserts that SpinCo will be well-capitalized, the long-term viability of such spending amidst industry headwinds remains uncertain.
The transition also brings internal concerns, with staff expressing anxiety over potential layoffs and the network’s future direction. The separation from NBC News may affect collaborative reporting and shared resources, further complicating the network’s path forward.
As MSNBC navigates this transformation, its ability to adapt and thrive independently will be critical in determining its success in the evolving media landscape.
According to a statement, “Jeremy Murphy is a sarcastic, embittered veteran of the media industry. Founder of 360bespoke, a respected boutique PR agency in New York, Murphy handles a full roster of clients in the lifestyle, beauty, fashion, and start-up fields. Previously, he was Vice President of Communications at CBS, where he worked for 14 years. There, he oversaw PR for many of its divisions and created its glossy magazine Watch. Murphy started as a journalist, working with Knight Ridder newspapers and Mediaweek. He is a graduate of Florida Atlantic University and lives in New York with his cat, Champers.”
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