Label AI Political Deepfakes Through Least Restrictive Means
Lorie Shaull from St Paul, United States, CC BY-SA 2.0, via Wikimedia Commons
INTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.
Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed David Dozier who is a leading media authority.
Generative artificial intelligence (GenAI) can manipulate real video and audio recordings of politicians and candidates to look like and sound like something they never said. Such deepfakes can be so realistic that they can fool unsuspecting media consumers. An example is a deepfake where Vice President Kamala Harris portrays herself as an unqualified diversity candidate and tool of the so-called “deep state.”
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California passed a law (AB 2839) requiring producers of such deepfake content to clearly label it as manipulated content. However, U.S. District Judge John Mendez (appointed by George W. Bush) temporarily blocked the law, arguing the law was overly broad and violated the First Amendment. The First Amendment does protect politicians who lie. In political advertising, the Federal Election Commission (FEC) requires political advertising to disclose its sponsor, the only legal protection for media consumers. The FEC established disclosure requirements that minimize restrictions on political speech. Mendez correctly asserted that sponsors must notify consumers that deepfake video and audio recordings are manipulated through the least restrictive means. The California legislature needs to revisit AB 2839 to accomplish its laudatory goals of informing media consumers of deepfakes through the least restrictive means (DavidDozierBooks.com).
The Price of Business is one of the longest running shows of its kind in the country and is in markets coast to coast. The Host, Kevin Price, is a multi-award winning author, broadcast journalist, and syndicated columnist. He is Editor at Large for this site. Learn more about the show and its digital partners at www.PriceofBusiness.com.
David Dozier (DavidDozierBooks.com) is the author of the novel, The California Killing Field. He is a professor emeritus in the School of Journalism & Media Studies, San Diego State University. He’s an internationally recognized expert on communication management and public relations.
According to USA Business Radio, “David Dozier is a scholar of public relations and communication management, professor emeritus in the School of Journalism & Media Studies at San Diego State University, and author of The California Killing Field. He says fake news has become a phenomenon, political campaigns use the tactic to influence voters, and that it’s perplexing that a conspiracy-based group such as QAnon has gained national attention.
Kevin Price and David Dozier are doing a multi-part series on this important topic that will be on many different platforms, as well as on radio. Keep an eye out for the series throughout the Price of Business Digital Network and USA Business Radio.
Check out more national news stories here.
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