Former MLB and NBA Exec on Reimagining the American Dream
INTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE.
Recently Kevin Price, Host of the nationally syndicated Price of Business Show, interviewed Bernie Mullin.
On a recent Price of Business, Host Kevin Price visited with Bernie Mullin, former NBA and MLB Chief Executive about his new book, REIMAGINING AMERICA’S DREAM: Making it Attainable For All.
According to a statement, Bernie Mullin was CMO of the NBA, CEO of the NBA’s Atlanta Spirit, the SVP of the Colorado Rockies, and was also a Professor of Business and Sports Management at the University of Massachusetts (Amherst). He is now the CEO of a multi-billion dollar company.
“Mullin is author of the new book, Reimagining America’s Dream: Making It Attainable for All, which explores how to bring back the reality of the American dream and help more people achieve it. The book shares Bernie journey from immigrant to CEO of a $1.75 billion dollar company, what he has learned from it, and how others can benefit from his hard-won successes and losses.
“Bernie Mullin immigrated to the US and says he was fortunate enough to experience much of what this country has to offer after rising to the top of several professional sports franchises. However, Mullins sees the current potential of most Americans to share in these experiences slipping away. How can we bring back all that the American Dream means and increase access to it for all?”
About the Author:
Dr. Bernie Mullin is a groundbreaking sport and entertainment industry executive who’s turned around franchises, set all-time revenue and attendance records, and generated $1.5+ billion in revenues for brands from the NFL to the US Open Tennis with his agency, Aspire Marketing Group. He was CEO of NBA and NHL teams and CMO of the NBA. He’s also a globally acclaimed speaker, podcaster, author, and humanitarian who has served on multiple boards, including the United Way; YMCA; and Make a Wish Foundation. His The Aspire Difference Foundation (TADF) focuses on supporting single parents with preschool children. All net proceeds from his consulting, podcasts and books go to support TADF. His new book is Reimagining America’s Dream: Making It Attainable for All.
Dr. Bernie Mullin is a groundbreaking sport and entertainment industry executive who’s turned around franchises, set all-time revenue and attendance records, and generated $1.5+ billion in revenues for brands from the NFL to the US Open Tennis with his agency, Aspire Marketing Group. He was CEO of NBA and NHL teams and CMO of the NBA. He’s also a globally acclaimed speaker, podcaster, author, and humanitarian who has served on multiple boards, including the United Way; YMCA; and Make a Wish Foundation. His The Aspire Difference Foundation (TADF) focuses on supporting single parents with preschool children. All net proceeds from his consulting, podcasts and books go to support TADF. His new book is Reimagining America’s Dream: Making It Attainable for All.
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